Who: Gary Loper – Author of Master the Twitterverse
What We Talked About: It’s Throwback Thursday! Listen to this classic interview where I talked to Gary Loper about Twitter. He reveals the steps to branding yourself on Twitter and using it more effectively as a marketing tool. Gary explains how developing personal relationships is the key to success on Twitter. Listen in for his top Twitter do’s and don’t’s.
Why I Like Gary: He understands the power of building relationships. He has a sincere desire for self-improvement and for giving back. Most people are in the Twitterverse chattering, but who is listening? Gary helps to put the “social” back in social media.
Great Line: When people jump onto a site, they’ve got about 4-10 seconds to ascertain if they’re going to want to stay or go. … now the trick is, you’ve got to be able to do this in 160 characters.
Where to Learn More: http://www.garyloper.com